Coinbase slashes headcount by 14%, pledges to rebuild as AI-first company

Coinbase slashes headcount by 14%, pledges to rebuild as AI-first company


Coinbase is cutting its workforce by around 14% as it responds to a weaker market environment and rapid productivity gains driven by artificial intelligence, CEO Brian Armstrong said Tuesday.

He noted that while the company is financially strong and positioned for long-term crypto adoption, volatility and a down cycle require a leaner cost structure. At the same time, AI is dramatically changing how work gets done, enabling smaller teams to deliver output that once required much larger groups.

The company plans to flatten its organization, reduce management layers, and build smaller, AI-native teams with leaders acting as player-coaches. It will also explore highly compact “pods,” including potential single-person teams.

The decision follows a wave of layoffs across crypto and fintech, with Block, Gemini, and Crypto.com among those making cuts.

Disclosure: This article was edited by Vivian Nguyen. For more information on how we create and review content, see our Editorial Policy.



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